B2B Pipeline & Revenue Engine

We turn SEO, PPC, and content into measurable pipeline & revenue

Integrated T-shaped execution for B2B and regulated businesses. No black-box agency retainers, vanity traffic, or empty keyword reports—just verified sales-qualified opportunities tied directly to your CRM.

CRM_PIPELINE_TELEMETRY // SPEED.CY ATTRIBUTION ENGINE
LIVE ATTRIBUTION
Qualified Pipeline Growth (Last 90 Days)
Organic Search + High-Intent PPC vs Previous Agency
+184% IMPACT
Month 1
Month 2
Month 3
Current
Sales Accepted Leads (SAL)
142 ↑ 3.2x
Attributed from Search & PPC
Cost Per Qualified Opportunity
$1,840 ↓ 48%
Down from $3,550 previous baseline
Trusted By High-Volume Brokers, Fintech & Regulated Enterprises
MARKETS.COM
FXGLOBE
GLOBAL CFD CAPITAL
CYPRUS FINTECH CLUSTER
+184%
Avg. Qualified Pipeline Increase (90 Days)
-$2,150
Reduction in Cost Per Qualified Opportunity
$48M+
Pipeline Value Influenced & Tracked in CRM
100%
CySEC & FCA Compliance Adherence
The Black-Box Contrast

Stop paying for reports you can't take to the boardroom

Most digital agencies celebrate ranking #1 for keywords your actual buyers never search. Here is why high-LTV businesses switch to our pipeline model.

The Typical Agency Model

Vanity Metrics & Disconnected Retainers

  • ✕ Sends 60-page PDF reports showing impressions and average positions while your pipeline stalls.
  • ✕ SEO, PPC, and content run in isolated silos with zero unified attribution or messaging consistency.
  • ✕ Completely unfamiliar with CySEC, FCA, and financial compliance, risking ad disapprovals and domain strikes.
  • ✕ Zero integration with HubSpot, Salesforce, or your closed-won revenue data.
The M&G Speed Pipeline Engine

Integrated T-Shaped Revenue Execution

  • ✓ CRM-Linked Reporting: We optimize campaigns for sales-accepted leads (SALs) and closed revenue.
  • ✓ Full-Funnel Convergence: High-intent Google PPC, technical organic SEO, and GEO/AEO work as one coordinated acquisition machine.
  • ✓ Regulated Finance Expertise: Proven playbook for brokers, CFD providers, and fintech firms in Cyprus, UK, and EU.
  • ✓ High-EV Value Focus: Designed for businesses with high LTV clients where one closed deal pays for months of work.
90-Day Execution Sprint

Clear milestones. No vague retainer promises.

We work in disciplined, transparent sprints so you and your executive board know exactly what is shipping every 30 days.

Phase 01 // Foundation
Days 1 – 30

Forensic Audit & Pipeline Plumbing

  • Complete paid search waste audit (cut 25–40% wasted spend immediately)
  • Negative keyword master sculpting across campaigns
  • HubSpot / Salesforce offline conversion tracking plumbing
  • Technical SEO architecture overhaul to fix crawling bottlenecks
Phase 02 // Conversion
Days 31 – 60

High-Intent Funnels & Bottom-Funnel Engine

  • Launch high-converting, compliance-approved dedicated landers
  • Deploy commercial-intent keyword clusters (vendor comparisons, alternatives)
  • Restructure Google Ads around high-commercial intent & Target CPA
  • Set up weekly sales-accepted opportunity reporting
Phase 03 // Acceleration
Days 61 – 90

GEO/AI Search & Closed-Won Scale

  • Generative Engine Optimization (AEO/GEO) for Perplexity & AI Overviews
  • Deploy high-authority case study proof hubs
  • Remarketing & LinkedIn Account-Based Advertising for high-ACV deals
  • Quarterly pipeline review and retainer ROI reconciliation
Interactive ROI Model

Estimate your recovered spend and pipeline impact

Adjust your current monthly marketing budget and average contract value (LTV) to see what a CRM-tied pipeline engine delivers.

Current Monthly Ad Spend: $15,000 / mo
Average Customer LTV / Deal Size: $25,000

*Based on aggregated benchmarks across our B2B fintech and regulated clients: 32% average budget recovery through negative sculpting and 3.2x opportunity velocity.

Estimated Wasted Spend Recovered: $57,600 / yr
Projected Qualified Pipeline (SQLs): 18 SQLs / qtr
Projected Pipeline Value Influenced: $202,500
Projected Annual Retainer ROI: 4.5x Annual ROI
Solutions Hub

Outcome-oriented growth systems built for conversion

Every service is calibrated to move buyers through the pipeline from initial high-intent search to booked strategy calls.

⚡

Revenue-Focused SEO

Technical architecture, commercial-intent content silos, and authoritative digital PR mapped directly to MQLs, SQLs, and closed revenue.

Eliminate traffic that never buys. We target the bottom-of-funnel queries decision-makers use right before entering a vendor evaluation.

Explore Revenue SEO →
🎯

High-Intent Paid Search (PPC)

Precision Google, LinkedIn, and Microsoft Ads campaigns configured with aggressive negative keyword sculpts and CRM conversion tracking.

No wasted budget on generic queries. We capture immediate high-value commercial search intent with dedicated, high-converting landing pages.

Explore PPC Acquisition →
🤖

Generative & AI Search (GEO / AEO)

Entity-based optimization ensuring your brand is quoted, cited, and recommended inside Google AI Overviews, Perplexity, and ChatGPT.

Position your business as the default answer for high-ticket software and financial service evaluations across emerging AI discovery engines.

Explore AEO / GEO Engine →
Proof & Pipeline Impact

Real numbers from complex, regulated markets

Case studies built around actual pipeline contribution, cost-per-opportunity, and payback period.

Featured Case Study · Global Financial Services

From Black-Box Agency Spend to a 184% Increase in Qualified Sales Pipeline

A regulated financial provider was burning significant monthly capital across search ads with zero visibility into whether leads reached sales qualification. Within 90 days, we restructured their campaign hierarchy, installed offline CRM conversion attribution, and deployed high-intent landing page funnels.

  • • Problem: 80% of ad clicks wasted on retail noise; no CRM tracking.
  • • Solution: Complete negative sculpting, bottom-of-funnel commercial keywords, compliance-approved landers.
  • • Result: CAC reduced by 48%; sales pipeline velocity doubled.
Download Complete Proof Deck →
+184%
Sales-Qualified Opportunities
-48%
Reduction in Blended CAC
$3.8M
New Closed-Won Pipeline Attributed
★★★★★

"Jesus and the Speed team dismantled our black-box PPC agency spend within our first 30 days. For the first time, our executive committee can see the exact pipeline revenue produced by our search campaigns in HubSpot."

MC

Michael Constantinou

Chief Marketing Officer · Forex & CFD Brokerage

★★★★★

"Finding an SEO partner that understands CySEC and financial regulatory constraints is nearly impossible. Speed.cy delivered compliant organic growth that actually translates to high-value deposit accounts."

AL

Andreas Louca

Managing Director · European Fintech Network

Jesus Guzman - Founder and Growth Strategist at M&G Speed Marketing

Jesus Guzman

Founder & Head of Strategy

Limassol, Cyprus

Direct Accountability

No junior account managers. You work directly with veteran growth strategists.

With over a decade navigating high-stakes search landscapes, I founded M&G Speed Marketing on a simple premise: marketing should be held to the same financial rigor as sales and finance.

Operating from Cyprus—the global hub for fintech, CFD brokerage, and cross-border digital operations—we combine local compliance fluency with international T-shaped execution across organic, paid, and generative AI answer engines.

📍 Registered Cyprus Entity ⚖️ CySEC / FCA Compliance Fluency 🔗 10+ Years Regulated Market Experience 📈 CRM Offline Attribution Specialists
Zero Risk · 100% Confidential

Request a B2B Revenue & Pipeline Audit

We analyze your search footprint, current paid waste, and CRM conversion gaps. You leave with an actionable roadmap—not a generic sales deck.

🔒 Strictly confidential. No spam. You will speak directly with Jesus Guzman.
Direct Answers

Frequently Asked Questions

Everything you need to know about our high-accountability model and engagements.

Unlike commodity agencies that invoice you for ranking reports, we set up offline conversion tracking with your CRM. Every inbound search click and content engagement is tracked through the sales pipeline to qualified meetings, opportunities, and closed deals.
Cyprus is the global operational hub for European financial licensing, FX/CFD brokers, and payment providers. We understand the regulatory constraints (CySEC, FCA, MiFID II) that dictate what can and cannot be stated in ad copy and content, eliminating compliance risks.
Our retainer agreements typically range from $5,000 to $20,000+ per month depending on whether you require integrated execution across technical SEO, high-intent PPC, and conversion rate architecture. One closed deal often pays for several months of engagement.
Paid search restructuring and negative keyword elimination produce immediate CAC efficiency within the first 14–30 days. Organic search re-architecting and high-intent bottom-of-funnel content typically begin yielding qualified sales opportunities within 60 to 90 days.